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随着我国社会的进步发展,农村社会结构和农民生活习惯发生了巨大变化,文化消费逐渐成为农民生活消费的重要组成部分,加大对农电视节目的市场认识和开发,挖掘农村传媒市场的巨大潜力,是各级电视台相关从业人员的最佳选择。未来的农村市场必将为大众传媒提供更广阔的发展空间。一、我国对农电视节目主要类型改革开放以来,我国对农电视节目不断发展,取得长足进步,节目类型不断丰富,节目质量不断提高,
With the progress and progress of our society, great changes have taken place in the social structure of rural areas and peasants ’living habits. Cultural consumption has gradually become an important part of the peasants’ living expenses. Market awareness and development of agricultural television programs have been intensified, and the huge rural media market has been tapped Potential, is the best choice for practitioners at all levels of television stations. The rural market in the future will certainly provide the mass media with a broader space for development. First, since the reform and opening up of the main types of programs for agricultural television in our country, the programs for agricultural television in our country have made continuous progresses and made great strides, the types of programs have been continuously enriched, the quality of programs has been continuously improved,