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一般认为,管理咨询包括以下内容:经济活动分析、经营战略、经营计划、资产综合管理、人才的利用、对销售活动的建议、投资咨询、管理决策咨询等。上述管理咨询服务的目的是在对企业全面了解的基础上,运用事务所自身的知识优势,对企业的经营活动结果进行分析,对企业面临的投资机会进行评价,对企业运行过程中的人、财、物问题提出合理的建议,帮助管理当局制定战略决策,其最终的结果是提高企业经营效率,增加利润,保持竞争优势。进一步分析,可以看到提供上述服务实际上是帮助企业决策,这样的话,注册会计师必须从客户角
It is generally believed that the management consulting includes the following contents: economic activity analysis, business strategy, business plan, comprehensive asset management, personnel utilization, advice on sales activities, investment consulting, management decision-making and consultation. The purpose of the above-mentioned management consulting services is to fully understand the enterprise based on the use of the firm’s own knowledge advantages, the results of business activities conducted by the analysis of investment opportunities faced by enterprises to evaluate the operation of enterprises, Financial and material issues to make reasonable suggestions to help management make strategic decisions, the end result is to improve business efficiency, increase profits and maintain competitive advantage. Further analysis, we can see that the provision of these services is actually to help business decision-making, so, CPA must from the client corner