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市场分析不透顶着压力起步1999年的春天,我接手了一个公司——中人力合公司。公司规模不大,经营电脑配件,是一个典型的中关村模式。通过对以往市场的分析,我们认为,以前丧失的最大机会是没有成为一个大品牌机的代理商；同时也认为,计算机以后的应用趋势将是网络化,因此网络产品的需求将是一个很大的空间。为此,我们决定将业务重点转移到网络产品上来,并要成为一个大品牌网络产品的经销商。恰好此时两个中低端网络产品中最大的品牌,这个合并打乱了原来这两个品牌的销售渠道体系,市场形成混乱局面,这为我们提供了切入的好机会。因此我们决定代理这个网络产品。
Market Analysis Imperceptible Start With Pressure In the spring of 1999, I took over a company, China Manpower. The company is small, operating computer accessories, is a typical Zhongguancun model. Through the analysis of the past market, we believe that the biggest loss of the past is not the agent of a large brand of machines; also think that the future trend of computer applications will be networked, so the demand for network products will be a very large Space. To this end, we decided to shift our focus to networking products and to become a distributor of branded networking products. Just at this time the two middle and low-end network products in the largest brand, the merger disrupted the original sales channels of these two brands, the market chaos, which provides us a good opportunity to cut into. So we decided to represent this network product.