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《阳光行动》栏目是湖北电视台联合武汉市慈善会、湖北热点传播公司举办的全国首家慈善公益性栏目,它通过记录发现心愿并实现心愿的过程,策划激发爱心并奉献爱心的行动,达到“安老、扶幼、助学、济困”的目的。栏目开播至今,打动了许多关注该栏目的人,引起了较强的社会反响。《阳光行动》栏目为什么能在全国千百个电视栏目中脱颖而出、取得如此骄人的成绩呢?
“Sunshine Action” part is the first charity public welfare item organized by Hubei TV Station and Wuhan Charity Federation and Hubei Hot Spread Communication Company. Through recording the process of discovering the wish and fulfilling the wish, it plans the action of inspiring love and giving love to achieve “ Elderly, help you young, students, financial difficulties ”. Since the program was launched, many people who have been paying attention to this column have aroused strong social repercussions. Why did the “Sunshine Action” section stand out among the hundreds of TV programs in the country and achieved such impressive results?