每年7月是日本各百货商店财源茂盛的时候，因为上班族刚把大笔的奖金装入腰包，但顾客肯不肯把钱拿出来则要看百货店的本事了。 东京都市中心的银座普乐用商城为了招徕顾客，2000年从7月1日到14日，采用了美酒酬宾战术，即每周四、周五两天下午五时在食品大厅的葡萄酒柜台向来 July each year is Japan’s department stores rich resources, because office workers just large sums of money into pockets, but customers will not willing to take out the money depends on the department store’s ability. In order to attract customers, the Ginza Takura Mall in Tokyo metropolitan area adopted a bargaining tactic from the 1st of July to the 14th in 2000, that is, every Thursday and Friday at 5:00 pm at the wine counter in the food hall.