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体育产业对高校体育院系来讲有很大的发展前途,不过在其发展过程中还存在着如营销、制度、理念、规模等许多制约因素,针对这些问题,本文提出了一些解决措施,能有助于开拓体育院系开发体育产业路径。加强对体育场馆的有效利用和建设,加强与企业合作互动,实现高效之间体育产业联合,形成体育产业聚集化效应等方式,均有利于开发高校体育产业。本文主要分析高校体育产业发展的目前状况、发展前景及意义,寻找高校体育产业发展的新途径,为我们国家高等院校体育事业创新提供新的思考角度。
The sports industry has a great development prospect for PE faculties in colleges and universities. However, there are still many restrictive factors such as marketing, system, concept and scale in the course of its development. In view of these problems, some solutions to this problem are put forward. Help to develop sports academies and universities to develop sports industry path. Strengthening the effective utilization and construction of stadiums and stadiums, strengthening cooperation and interaction with enterprises, realizing the combination of sports industries with high efficiency, and forming the agglomeration effect of sports industry all contribute to the development of university sports industry. This article mainly analyzes the current situation, development prospect and significance of the development of the sports industry in colleges and universities, finds new ways for the development of the sports industry in colleges and universities, and provides a new perspective for the innovation of sports in our country.