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目前,我国住宅消费需求潜力十分巨大,住宅产业正在成为新的消费热点和新的经济增长点.然而,面对几千万平方米的空置房地产,怎样启动住宅市场已成为不容回避的课题.笔者认为,完善和强化质量保证体系是发展住宅产业的一项战略措施.近年来,面对日益严峻的空置和资金回收压力,有些开发商已经尝到了“质量救市”、“质量兴业”的甜头.浙江省德清县有个永安房地产开发公司,1995年2月在全国率先为自己开发的商品房注册了商标.他们将商标图案浇铸在
At present, the potential of residential consumer demand in our country is very huge, and the residential industry is becoming a new consumption hot spot and a new point of economic growth.However, in the face of tens of millions of square meters of vacant real estate, how to start the residential market has become an unavoidable issue. In recent years, faced with the increasingly severe vacancy and pressure on fund recovery, some developers have already tasted the sweetness of “quality bailout” and “quality-oriented industry”. Deqing County, Zhejiang Province has a real estate development company in Yong’an, February 1995 in the country took the lead in developing their own commercial real estate registered trademark. They will be trademark logo cast at