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科学技术的不断发展促使新媒体技术实现了飞跃式的发展,而社交媒体软件,诸如,微信、QQ等也成为了目前通讯沟通的重要方式,这就使得高校在进行思政教育的过程中转变传统的教学理念以及教学方式,提高生活效率。新媒体发展环境下,高校需要认识到新媒体对交流沟通以及工作权威性等方面的影响,提高高校思政教育工作的实际工作效率。本文首先分析了高校思政教育工作中存在的问题,进而针对问题对新媒体环境下高校思政教育工作的策略分析。
The continuous development of science and technology has led to the leapfrog development of new media technologies. Social media software, such as WeChat and QQ, have also become an important way of communication and communication at present, which makes colleges and universities change their thinking and education The traditional teaching philosophy and teaching methods to improve the efficiency of life. Under the environment of new media development, colleges and universities need to recognize the impact of new media on communication and the authority of work, so as to improve the practical work efficiency of ideological and political education in colleges and universities. This article first analyzes the problems existing in the work of ideological and political education in colleges and universities, and then analyzes the tactics of ideological and political education in colleges and universities in the new media environment.