网络自制剧因其制作周期短、经费少、门槛低等特点,越来越多制作粗糙、内容庸俗的网剧鱼目混珠,仅依靠“标题党”的方式试图吸引受众的目光,获取利益,不少媒体人不惜夸张夸大、断章取义,甚至完全不顾大众传媒对于社会的责任感和道德观,“标题党”成为了一个越来越突出的现象,大众传媒最基本的责任和义务要服务于社会,简直把社会利益放在首位,在此前提下实现社会利益与经济利益的统一。因此我们一定要认识到“标题党”问题的巨大危害,深刻剖析“标题党”屡禁不止的根源,如何对网剧“标题党”现象针对性的采取有效的科学措施,网络自制剧如何摆脱虚假的成分在未来优质长久的发展下去都是媒体人应该深刻思考的问题 Owing to its short production cycle, low funding and low threshold, network self-made plays are more and more making rough and content vulgar online games, trying their best to attract the audience’s attention and gain benefits only through “title parties” Many media people have laughed exaggeratedly, out of context and even disregarded the mass media’s sense of social responsibility and morality. As a result, the “title party” has become an increasingly prominent phenomenon. The most basic responsibilities and obligations of the mass media should be served by Society, social interests simply put the priority, under the premise of the realization of social and economic interests of the unity. Therefore, we must realize the tremendous harm of the “title party” problem and deeply analyze the root causes of the “repeated title party” and how to take effective scientific measures aimed at the phenomenon of the net drama "title party How to get rid of the fake ingredients in the home-made dramas is a question that the media people should think deeply in the future.