民间音乐一直被作为口头文化的代表之一。20世纪上半叶,唱片媒介曾介入中国民间音乐传播,但其传播范围主要集中在城市,没有进入民间音乐生存的基层空间。然而,20世纪末21世纪初,中国民间音乐的新兴唱片开始在国内一些地方出现,它以农民与小部分城市非主流人群为受众,形成了阶层内、大致为本民族内及跨地域的传播特点。这些传播特点主要表现在唱片传播过程中的媒介、受众与效果环节,即与受众对符号的解码有较多联系,而与符号的编码联系较少。因此,本文侧重于研究在唱片符号的传播过程中,语形、语义和语境等符号要素如何影响了符号意义的实现与传通,以此对民间音乐新兴唱片的传播特点做出解释。 Folk music has always been one of the representatives of oral culture. In the first half of the 20th century, the media of record had intervened in the spread of Chinese folk music, but its scope of communication mainly concentrated in the cities and did not enter into the grass-roots space for the survival of folk music. However, at the end of the 20th century and the beginning of the 21st century, emerging albums of Chinese folk music began to appear in some places in China. It took the peasants and non-mainstream people in small cities as the audiences, and formed the characteristics of communication within the class, generally within the nation and across regions . These characteristics of communication are mainly manifested in media, audience and effect in the process of the transmission of recordings, that is, there is more contact with the audiences for the decoding of symbols and less contact with the symbols. Therefore, this dissertation focuses on how the symbolic elements such as form, semantics and context affect the realization and communication of symbolic meanings in the process of the transmission of record symbols, so as to explain the characteristics of the new record of folk music.