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知识经济时代随着科学技术飞速发展,各种新材料、新技术、新工艺层出不穷,21世纪是 e 时代的开始,电脑网络是第三次浪潮给人类带来的信息科技的产物,是科技进步的必然结果,网络将改变人的传统思维方式、生产方式、工作和生活方式,同时也将极大地推动广告业的进步和发展。一、广告业在创业中发展:就户外广告而言,它是最古老的媒体,可以追述到宋代街头的幌子。直到今天还是一个长久不衰的媒体形式,户外广告是城市街
With the rapid development of science and technology in the era of knowledge-based economy, various new materials, new technologies and new technologies are emerging in an endless stream. The 21st century is the beginning of e-era. Computer network is the product of the third wave of information technology brought to mankind by science and technology The inevitable result, the network will change people’s traditional way of thinking, mode of production, work and lifestyle, but also will greatly promote the progress and development of the advertising industry. First, the advertising industry in the development of entrepreneurship: In terms of outdoor advertising, it is the oldest media that can be traced to the guise of the streets of the Song Dynasty. Until today is still a long-term media form, outdoor advertising is the city street