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动漫产业是目前文化产业中非常受关注的产业,具有非常大的发展潜力和盈利空间。但是目前,我国的动漫产业正处于起步发展阶段,与美国、日本、韩国等动漫强国的动漫企业相比,融资能力相对较弱。近年来,尽管北京市相关政府部门不断加大政策扶持,各类金融机构也为动漫企业提供融资支持,但从结构来看,动漫企业的外部融资方式主要依靠政府资金投入,银行信贷资金、风险投资基金等介入较少,动漫产业仍需要金融给予更多的支持。本文分析了动漫产业与其他产业融资的差异,并针对这些问题给出了自己的一点建议。
Animation industry is currently a very concerned industry in the cultural industry, with great potential for development and profitability. However, at present, China’s animation industry is in its infancy and development stage. Compared with animation companies such as the United States, Japan and South Korea, the animation industry has relatively weaker financing capabilities. In recent years, although the relevant government departments in Beijing continue to increase their policy support, various financial institutions also provide financing support for animation companies. However, from the perspective of structure, the external financing methods of animation enterprises depend mainly on government funds, bank credit funds, risks Investment funds involved less, the animation industry still needs more financial support. This article analyzes the differences between the animation industry and other industries financing, and gives some advice on these issues.