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所谓的自媒体,实际上就是个人、商业,以及非商业组织利用互联网交接形成的多元化媒体技术,他们各自都能够进行相关信息传输和共享,一时间令社会大众可以获得诸多生活层面上的启示,特殊状况下甚至会促成受众个体事业方面的成功结果。不过需要同步加以关注的是,因为环境影响,使得部分新闻工作人员自律意识骤降,经常会选择违背职业操守进行一些假新闻或是谣言扩散,其间对于整个社会产生极为不良的影响效应。在此类背景之下,选择竭尽全力维护新闻的真实性,显得非常重要。笔者的任务,则是结合丰富的实践经验,探讨论证自媒体时代下维持新闻真实性的重要性,以及相关控制建议,希望能够引起有关工作人员的注意。
The so-called self-media, in fact, is a diversified media technology that individuals, businesses, and non-commercial organizations make use of the Internet to transfer information and share their own respective information. For a time, the public can obtain many life-level enlightenments , Even under special conditions will lead to the successful outcome of the individual career of the audience. However, the issue that needs to be synchronized is that because of the environmental impact, part of the journalists’ self-discipline has plummeted. They often choose to fake some false news or rumors in violation of their professional ethics. In the meantime, they have an extremely adverse effect on the entire society. Under such circumstances, it is very important to choose to make every effort to safeguard the authenticity of the news. The author’s task is to combine the wealth of practical experience to explore and demonstrate the importance of maintaining the authenticity of news from the media age and the related control suggestions in the hope of arousing the attention of the staff concerned.