销售:销售是当今企业管理的难点 1.什么是销售:有人认为,销售就是商品与金钱的交换。而“小天鹅”从实践中形成了自己的营销原则。 一个定义:销售不仅是钱与物的交换,更是生产者与消费者之间感情的交流。 两个沟通:与客户、与消费者沟通,也就是与市场接轨。 Sales: Sales is the Difficulty of Today’s Business Management 1. What is Sales: Some people think that sales is the exchange of goods and money. The “Little Swan” formed its own marketing principles from practice. A definition: Sales is not only the exchange of money and things, but also the exchange of feelings between producers and consumers. Two communication: communication with customers and consumers, that is, with the market.