我从前有一位领导是地地道道的销售高手,曾做过的一个案例很有启发意义。这个案子发生在台湾,客户是家名气很大的方便面公司。这家客户已经基本确定选择一家国际著名公司作为自己的软件提供商了。很可惜,我的这位领导代表的是另外一家公司,是SAP的对手,他初到台湾,没有任何选择,只有击败对手。 I used to have a leader who was an unbelievably savvy sales executive, and one case I had done was very instructive. The case occurred in Taiwan, the customer is a famous instant noodle company. This client has basically decided to choose an internationally renowned company as its own software provider. Unfortunately, my leader is represented by another company, SAP’s opponent, he first arrived in Taiwan, there is no choice but to defeat the opponent.