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语言选择是影响东道国FDI(直接投资)流入的重要因素。系统分析了东道国语言选择对FDI流入的重要性和影响机理,并基于经济合作与发展组织的26个投资国对143个东道国的FDI流量数据,通过普通最小二乘(OLS)的方法,实证检验了东道国语言选择对FDI流入量的影响机理。结果表明,当东道国选择投资国的官方语言作为外语教育语言时,东道国将有可能获得更多的FDI流入量;反之,东道国获得的FDI流入量则相对较少。“一带一路”战略背景下,中国的OFDI(对外直接投资)流量将大幅增加,这将为汉语国际传播带来新机遇。
Language choice is an important factor affecting the inflow of FDI (direct investment) in host countries. This paper systematically analyzes the importance and influence mechanism of host country’s language choice on FDI inflow. Based on the FDI data of 143 host countries from 26 investment countries of OECD, this paper uses the method of ordinary least squares (OLS), empirical test The Influence Mechanism of Host Country Language Choice on FDI Inflow. The results show that when the host country chooses the official language of the investing country as the language of foreign language education, the host country will be able to obtain more FDI inflows; on the contrary, the host country receives relatively few FDI inflows. Under the “One Belt and One Road” strategy, China’s OFDI (Foreign Direct Investment) traffic will increase substantially, which will bring new opportunities for Chinese international communication.