企业文化应有鲜明的企业特色,机械的照搬、模仿别人,脱离本企业实际特色的企业文化,只能是昙花一现没有生命力的文化。靠简单模仿构建的企业文化至少存在三个弊端:一是不能有的放矢、有针对性地面向企业基本状况进行高度概括,因而很难在广大职工中产生共鸣;二是毫无企业特色,没有新意,人云亦云,照人家的葫芦画自己的瓢,故而就得不到广大职工的 Corporate culture should have distinctive corporate characteristics. The copying of machinery, imitating others, and breaking away from the company’s actual corporate culture can only be a short-lived culture. There are at least three drawbacks to a corporate culture built on simple imitation: First, it cannot be highly targeted and oriented to the basic conditions of the enterprise. It is therefore difficult to resonate among the employees; second, there is no corporate identity and no new ideas. The cloud of people is just like everyone’s gourd painting their own scoop, so they won’t get the majority of employees.