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体育文化创意产业属于文化创意产业的范畴,也是我国体育产业的重要组成部分。本研究运用文化学、经济学和区域发展理论,介绍体育文化创意产业内涵,阐述辽宁省发展体育文化创意产业的重要意义,进行辽宁省体育文化创意产业发展的优势、劣势、机会、威胁态势分析,旨在为区域体育文化创意产业合理科学可持续发展提供有利理论指导。
Sports culture and creative industries belong to the category of cultural and creative industries, but also an important part of China’s sports industry. This research uses the theories of culture, economics and regional development to introduce the connotation of sports culture creative industry, expounds the significance of developing sports culture creative industry in Liaoning Province, and analyzes the advantages, disadvantages, opportunities and threats of sports culture creative industry in Liaoning Province , Aims to provide a favorable theoretical guidance for the reasonable and sustainable development of sports and cultural creative industries in the region.