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回眸’96国内商界促销,可谓八仙过海各显神通.绝大多数商家在促销活动中诚为贵、情当先,以贷真价实服务周到方便实惠为宗旨采用“保真销售”、“让利销售”、“情感促销”等探受消费者欢迎的促销手段,取得了成功.但也有一些商家置群众利益、社会影响于不顾,推出了种种促销怪招、歪招、邪招—— “重大新闻” 96年初,郑州市一家晚报在头版刊出一则启事,敬告市民1月25日早晨6时半注意看当地一家电视台的特别节
Looking back ’96 domestic business promotions, can be described as the Eight Immortals each supernatural power.The vast majority of businesses in the promotional activities sincerely for the expensive, the situation first, to be honest and considerate and convenient and affordable for the purpose of “fidelity sales” and “none other sales” , “Sentimentality promotion”, and other sales promotion methods welcomed by consumers and achieved success.However, some merchants also set aside the interests of the masses and the social influence, and introduced various kinds of promotional tricks, crooks and evil moves - “major news” At the beginning of 1996, a newspaper in Zhengzhou City published a notice on the front page, warning the public to watch the special section of a local TV station at 6:30 on January 25