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广告语也是一种人与人交流的方式。广告语体现了对合作原则的遵守和违反。本文试图探究,在几则流行广告语中,合作原则的遵守和违反,探索会话含义在广告语中的应用。
Advertising is also a way to communicate with people. The slogan reflects compliance and violation of the principle of cooperation. This article attempts to explore the application of the meaning of conversations in advertisements by observing and abiding by the principles of cooperation in several popular advertising slogans.