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“在商业创新中,以往产品或服务的创新与企业社会责任是分离的,后者仅是作为公司营销宣传的一部分。而如今,可持续发展的理念开始在中国商业发展中发挥出价值。”在由《商学院》杂志、中国经营者俱乐部主办的“2017《商学院》首届商业领袖高峰论坛”上,法国里昂商学院亚洲校长王华博士发表对企业价值的看法。这样的例子已经在中国发生。中国某水利工程在竞标时,有一家公司的涡轮设计考虑到了如何让鱼群通过大坝,最终为其赢得了巨大的商业订单。“这就是产
”In business innovation, past innovation in product or service was separated from corporate social responsibility, which was only part of the company’s marketing campaign, and today the concept of sustainability begins to play a role in China’s business development. “At the 1st Commercial Leaders Forum at the 2017 Business School hosted by Business School magazine and the China Business Club, Dr. Wang Hua, president of Lyon Business School in Asia, presented his views on corporate value. Such an example is already happening in China. When bidding for a water project in China, a company’s turbine design took into account how to get the fish through the dam, eventually winning a huge commercial order. ”This is production