论文部分内容阅读
1990年10月,日本夏普公司向美国科学家乔治·赫尔米特授奖,感谢他在25年前发明的平面液晶显示屏幕,使该公司获得丰厚盈利。25年前,他是美国无线电公司一名年轻的研究员,他发明的这项成果却遭到公司的冷落。日本夏普公司的决策人独具慧眼,买下了这项专利。20年后,日本人利用该专利大量生产平面液晶显示器,占领了世界市场.除液晶显示的计算器、电子表、对讲机等产品外,现在手提式电子计算机已广泛采用平面液晶屏幕。这件事曾在美国引起强烈反响,认为美国企业家眼光短浅,而精明的日本人却懂得站在美国人肩膀上摘取果实更快捷更有效。现在,越来越多的企业家懂得,为抢占市场,应该不失时机地推出新产品。对大多数企业来说,要求做到准确预测市场动向是比较困难的。但是,有经验的企业家却能
In October 1990, Japan's Sharp Corporation awarded the American scientist George Helmut with a gratitude for the flat-panel LCD screen he invented 25 years ago, making the company profitable. Twenty-five years ago, he was a young researcher at the U.S. radio company, and the result he invented was neglected by the company. Japanese Sharp's decision-makers insightful, bought the patent. Twenty years later, the Japanese used the patented mass-produced flat-panel LCD to dominate the world market, with the exception of liquid crystal displays such as calculators, electronic timepieces and walkie-talkies, which are now widely used in portable electronic computers. This incident has aroused strong repercussions in the United States, believing that American entrepreneurs have a short-sighted vision, while shrewd Japanese know how to pick the fruit from the shoulders of Americans faster and more effectively. Now, more and more entrepreneurs know that in order to seize the market, it should seize the opportunity to launch new products. For most businesses, asking for accurate forecasts of market trends is more difficult. However, experienced entrepreneurs can