对外部市场环境的认知和对自己资源禀赋的把握,这两者之间如何平衡是一种哲学思维。面对现实,我们抱怨没有意义我在汽车企业从业36年,以我的经历和思考谈点认识。就我国汽车工业现状而言,首先,大而不强是共识。具体表现为自主品牌乘用车市场份额小,且呈持续下滑趋势;自主品牌从体系能力到品牌溢价能力与汽车强国的车企比,其 It is a kind of philosophical thinking to understand the external market environment and grasp the resource endowment of oneself. In the face of reality, we complain that it makes no sense. I have been in the automotive industry for 36 years and talked about my experiences and thoughts. As far as the status quo of China’s automobile industry is concerned, firstly, big but not strong is the consensus. The specific performance of its own brand passenger car market share is small, and showed a downward trend; independent brand capacity from the system to the brand premium ability and automobile power than car, its