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随着中国移动和中国联通相继在全国几大城市正式推出WAP手机上网业务,WAP手机上网迅速热起来。与去年底相比,消费者的认知与了解迅速上升,购买意愿逐步加强。但通过近期对北京城八区普通手机用户的抽样调查,并对比去年底的同类研究后得出的总体结论表示:WAP手机要真正热起来,无论在资费标准、上网速率以及照顾现有用户利益特别是网上所能提供的信息量方面均还存在不少障碍。
With China Mobile and China Unicom in the country several major cities have officially launched WAP mobile Internet business, WAP mobile Internet quickly heat up. Compared with the end of last year, consumers’ awareness and understanding rose rapidly, and their willingness to buy gradually increased. However, through the recent sample survey of ordinary mobile phone users in the eight districts of Beijing and comparison of the overall conclusions drawn from similar studies conducted at the end of last year, it is clear that WAP mobile phones should really warm up, regardless of tariffs, speed of Internet connection and care for existing users’ interests In particular, there are still many obstacles to the amount of information available online.