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近年来,随着人们生活水平的提高,旅游已经成为人们生活娱乐的一部分,因此,旅游业也得到的迅猛发展,但是,在发展的过程中,却也出现管理人员素质不够,意识不强等问题,本文则客观的结合了旅游人才市场供求不平衡的局面,以高校旅游管理专业双创人才培养的特点为基础,对高校旅游管理专业人才培养的目标定位进行了分析并相应的提出了质量提升的创新对策,以此希望能对相关人员提供一些帮助。
In recent years, with the improvement of people’s living standards, tourism has become a part of people’s life and entertainment. Therefore, the tourism industry has also enjoyed rapid development. However, in the course of its development, there are also inadequacies in management personnel and lack of awareness Problem, this article objectively combines the unbalanced supply and demand situation of tourism talent market. Based on the characteristics of double-talent cultivation of tourism management specialty in colleges and universities, this paper analyzes the target orientation of tourism management professionals in colleges and universities and puts forward correspondingly the quality Enhance innovation measures, in the hope that the relevant personnel to provide some help.