被评为“中国十大最具投资潜力旅游目的地”的驻马店市,拥有具有丰富且多样的旅游资源。在本地区旅游开发的过程中,驻马店市既具有一定的优势,又存在其自身的不足之处。第三产业是当今时代的新宠,而在这方面具有很大优势的驻马店地区,更应当分析其自然及人文的旅游资源,并提出相关策略,探索和研究出适合其旅游产业发展的方式和道路。 The city of Zhumadian, rated as one of the “Top Ten Most Potential Travel Destinations for Investment in China”, boasts a rich and diverse tourism resource. In the process of tourism development in this region, Zhumadian City not only has certain advantages, but also has its own shortcomings. The tertiary industry is the new darling of today’s era. Zhumadian district, which has great advantages in this respect, should analyze its natural and cultural tourism resources and put forward relevant strategies to explore and study ways and means suitable for the development of its tourism industry .