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城市形象是城市空间内各显性和隐性的构成要素之间相互作用及其在社会沟通作用下产生的互动和机能表现形式。在形象工学上,城市形象即是社会对城市的评价。城市形象设计是通过城市可识别性的确立和城市形象的传播来增强城市的知名度和美誉度。全球化时代的到来,使每个城市都试图打造属于城市自身的靓丽名片,城市形象问题越来越受到重视。南阳地处豫鄂陕毗邻地区的区域性中心,结合南阳城
The image of the city is the interaction between the dominant and recessive elements in the urban space and its interaction and performance under the social communication. In the image of engineering, the image of the city is the social evaluation of the city. The design of city image enhances the city’s popularity and reputation through the establishment of urban identifiability and the spread of city image. The advent of the era of globalization, so that each city is trying to create a beautiful business card belonging to the city itself, the image of the city more and more attention. Nanyang is located in the adjoining area of Henan, Hubei and Shaanxi regional center, with Nanyang City