拉美作为一个具有自身特点和优势的地区大市场, 吸引了众多的外国政府和企业。目前, 外国投资主要集中在能源、矿业、电信、交通、金融和组装加工业等领域。在开拓拉美市场方面, 外国政府和企业密切配合。政府不单纯从经济角度, 而且也从全球战略的角度高度重视, 加强对企业的宏观引导和服务, 为企业铺路搭桥; 企业则根据自身特点和优势, 按照市场运作规则拓展市场空间, 加强对拉美市场的渗透, 其中有些做法值得借鉴 As a large regional market with its own characteristics and advantages, Latin America attracts many foreign governments and enterprises. At present, foreign investment is mainly concentrated in energy, mining, telecommunications, transportation, finance and assembly processing industries. In developing the Latin American market, foreign governments and enterprises work closely together. The government attaches great importance not only to the economic point of view but also to the global strategic point of view, strengthening macro-guidance and service to enterprises and paving the way for enterprises. According to its own characteristics and advantages, the government expands market space in accordance with market operation rules and strengthens its efforts in Latin America Market penetration, some of which are worth learning