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8月4日,以“研究政策、讨论市场、达成共识、共同发展”为目的,以“和谐、发展、崛起”为主题的全国省级电视台广告协作会2007年度全体理事会在湖南国际影视会展酒店隆重开幕,本届年会由全国省级电视台广告协作会主办,湖南电视台承办。会议由湖南电视台副台长刘向群主持以论坛的方式进行,国家广电总局社管司副司长任谦,湖南广电集团总经理、湖南台台长欧阳常林,协作会理事长、陕西台副台长张晓为大会致辞,著名电视媒体专家袁方、CSM索福瑞总经理王兰柱,湖南电视台副总编辑、总编室主任李浩做了精彩的主题演讲。出席本次会议的领导还有国家广电总局广告管理处处长杨峥、湖南广电集团副总经理、广告经营管理中心主任罗伟雄、广告协作会荣誉理事长罗贵生以及山东、湖北、云南等电视台的领导。来自全国三十六家省级电视台广告经营单位的逾百位代表参加了会议,共同就中国省级电视台的经营压力与发展难处,解决问题的根本办法进行了充分沟通与交流。
On August 4, 2007, the National Council for the Promotion of Provincial-level TV Advertising with the theme of “Researching policies, discussing markets, reaching consensus and common development” with the theme of “Harmony, Development and Rise” Hunan International Film and Television Convention and Exhibition Hotel grand opening, this annual meeting sponsored by the provincial provincial television advertising cooperation, Hunan TV contractors. Liu Xiangqun, deputy director of Hunan TV Station, chaired the forum. Ren Qian, deputy director of the State Administration of Radio, Film and Television of SARFT, general manager of Hunan Radio and Television Group, Ouyang Changlin, director of Hunan TV station, chairman of the association, Zhang Xiao made speeches for the conference. Famous TV media experts Yuan Fang, Wang Lanzhu, general manager of CSM Suo Furui, Li Hao, deputy chief editor of Hunan TV Station and director of the editor-in-chief made a wonderful speech. Also present at the meeting were Yang Zheng, Director of Advertising Administration of SARFT, Deputy General Manager of Hunan Broadcasting and Television Group, Luo Weixiong, Director of Advertising Management Center, Luo Guisheng, Honorary Chairman of Advertising Association, and leaders of television stations in Shandong, Hubei and Yunnan. . More than 100 representatives from advertising agencies of 36 provincial-level TV stations nationwide attended the meeting, which fully communicated and exchanged with the provincial TV stations on the management pressure, difficulties in development and fundamental solutions to problems.