随着广播电视事业发展和科学技术的进步,随着党委、政府文化宣传工作的需要和人民群众对广播电视消费需求的不断变化和提高,广电网络企业资源整合及经营发展正在发生根本性的变化。同时职工价值观念多元化,利益分配多样化,各种矛盾复杂化,这些新情况赋予广电网络企业思想政治工作新任务和新挑战。 With the development of radio and television and the progress of science and technology, with the needs of propaganda work of the party committees and governments as well as the ever-changing and increasing demand of the masses for the consumption of radio and television, the integration and operation of radio and television networks are undergoing fundamental changes . At the same time, the diversity of employees’ values, the diversification of interests and the complication of various contradictions have given new and creative tasks and new challenges to the ideological and political work of the radio and television network enterprises.