呼唤商业诚信,是对全社会回归常识、重建良知的渴望,更是对法治市场经济的期待“双十一”出现的各类商业欺诈又将一个老话题推到公众面前,尖锐且难解,而人们习惯性地将当代商业的诚信缺失归咎于制度。这是一个关键要素,却非唯一。古代社会,皇权至上,王法当道,保障百姓权益基本靠明主、清官和大侠,以完善的制度保护处于社会最底层的商人更是痴人说梦。但不妨碍背负骂名的商业前辈们延续事业的香火,甚至在清代还崛起了影响深远的晋商和徽商。而维系其蓬勃成长的核心要素,就是诚信。 Calling business integrity is the desire of the whole society to regain common sense and rebuild conscience, and it is also the expectation of a market economy under the rule of law. All kinds of commercial fraud that occurs in “double eleven” push an old topic to the public again, which is sharp and difficult Solutions, and people habitually blame the lack of integrity of contemporary business system. This is a key element, but not the only one. In ancient society, the supremacy of imperial power and the empire of law played the most important role in safeguarding the rights and interests of the common people. It is even more preposterous to use a sound system to protect the lowest-ranking businessmen in the society. But it did not hinder the incense burdened by the infamy of business predecessors, and even the rise of influential Shanxi merchants and merchants in the Qing Dynasty. And to maintain its core element of vigorous growth is integrity.