改革开放以来,我国的电冰箱生产和销售规模一直保持不断增长的趋势。与此同时,零售市场产品结构也在发生着明显的变化,随着城镇居民收入水平的持续提高,以及住房条件的逐步改善,电冰箱高端产品的消费能力的增长尤为明显。从2007年起,高端冰箱的消费群体不断扩大,逐渐引领城市冰箱市场的消费潮流。在当前国际 Since the reform and opening up, China's refrigerator production and sales scale has maintained a growing trend. At the same time, the product structure of the retail market is also undergoing significant changes. With the continuous improvement of the income level of urban residents and the gradual improvement of housing conditions, the growth of the spending power of high-end refrigerators has become more pronounced. Since 2007, the consumer groups of high-end refrigerators have been expanding and gradually leading the consumer trend in the urban refrigerator market. In current international