二、国外相应“专业线”产品的市场情况在了解我国目前专业线产品市场情况之前,我们有必要研究一下国外的相关情形,以便在大的国际形势中寻找发展的途径。 1、“专业线”也在争夺“百货线”的市场根据《2000美国消费型态》(美国WSL专门研究消费者购物行为,态度的报道文献)资料显示:在这段时间,百货公司及药房正在大量失去化妆品的客源,而仓储式商场却在迅速获得客源(如下表)。 Second, the market situation of foreign “professional line” products Before we understand the situation of China’s current professional line product market, we need to study the relevant foreign situation in order to find a way to develop in the big international situation. 1. “Professional Line” is also competing for the “Department Store Line” market according to “2000 US Consumption Patterns” (American WSL reports on consumer shopping behavior and attitude reports) Data show: During this period, department stores and pharmacies The sources of cosmetic products are being largely lost, and warehouse-based shopping malls are rapidly acquiring customers (see table below).