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本研究通过一个基于展望理论的选择决策实验发现人们在进行选择决策时选择项目不同的表述方式会对人们的选择产生不同影响。研究发现人们在参考选择信息时更加倾向于以积极方式表述的信息。并且以小百分数表述的信息特征比起大百分比表述的信息特征对人们的选择决策的影响更大。
Through a selection decision experiment based on the theory of foresight, this study finds that people choose different expressions of the project when making choice decision, which will have different effects on people’s choices. The study found that people are more inclined to use positive information when referring to choice information. And the information features expressed in small percentage have more influence on people’s decision-making than the information features expressed in large percentage.