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华通明略客户群总监王幸称,80%的海外消费者说不出一个中国品牌。报告指出,越来越多的中国品牌在国外市场出现说明了中国品牌已经被赋予了足够的创新和信誉,信誉可能比产品本身更重要。科技、银行、快消品牌成主力军前十里有4家是银行英国WPP集团旗下的品牌咨询机构华通明略2011年12月13日发布2012年最具价值中国品牌50强榜单,其中科技、银行、快消品牌成为榜单主力军。中国移动继续领跑榜单第一位。
Wang Xing, general manager of Huatong Ming Min, said that 80% of overseas consumers can not speak a Chinese brand. The report pointed out that more and more Chinese brands appearing in foreign markets show that Chinese brands have been given enough innovation and credit, credit may be more important than the product itself. Technology, banking, FMCG brand as the main force of the top four in the military is the Bank of England’s WPP Group’s brand consulting firm Winton slightly on December 13, 2011 released 2012 Top 50 Most Valuable Chinese Brands list, including technology Banks, FMCG brands become the main force of the list. China Mobile continues to lead the list first.