论文部分内容阅读
相IT和数码领域对而言,打印机市场已经发展得比较成熟,一个成熟的市场在一定程度上辐射出其竞争的激烈,打印机市场便是如此。众多打印机厂商竞相角逐,市场竞争一度进入白热化的局面,激烈的竞争造就了打印机市场短兵相接的残酷现实,各大厂商该何去何从?市场规律必将淘汰那些面对激烈竞争而无所适从的厂商。在买方市场的经济体制的促动下,全球第一阵营的打印机厂商,如三星、HP、EPSON和CANON等面对严峻的市场形势都作出了符合市场规律,满足消费者个性化、多样化需求的发展战略。
In terms of both the IT and digital markets, the printer market has matured to a point where a mature market has radiated some of its competition, as the printer market does. Many printer manufacturers competed against each other and the market competition entered a white-hot situation. The fierce competition created the brutal reality that the printer market was going hand-in-hand with each other. What should the major manufacturers do? The laws of the market will surely eliminate the manufacturers who face the fierce competition. In the buyer’s market, under the impetus of the economic system, the world’s first camp printer manufacturers, such as Samsung, HP, EPSON and CANON in the face of harsh market conditions have been made in line with market laws to meet the individual needs of consumers, diversification Development strategy.