说实话,做策划这么多年,第一次碰到这样的客户。这是一家位于阜阳的房地产企业.之前从未涉及过其他行业。经过近5年的探索,开发出了具有良好市场前景的两种新原料——抗性淀粉和儿茶素。这家企业打算把这两项成果产业化,但问题也随之而来,它们既可以做成保健品,也可以做成功能性食品。究竟哪个方向更好?着实令人左右为难。 To be honest, planning for so many years, the first encounter such a customer. This is a real estate company located in Fuyang. Has never been involved before other industries. After nearly five years of exploration, two promising new raw materials have been developed, resistant starch and catechins. The company intends to industrialize both of these outcomes, but the problems that follow come as both health products and functional foods. Which direction is better? It is really dilemma.