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纸媒的出路究竟是不是“全媒体化”“网络化”?“全媒体”采编有哪些条件、面临哪些挑战?实践中是如何运作的?从报道策划机制、组织架构、业务流程甚至分配机制等方面,需要做怎样的调整和改变?就此问题,本刊记者日前奔赴山东采访调研。本期“视点”重点分析烟台案例,并在此基础上,深入探讨“全媒体”尝试的现状、困境与未来。有关大众日报报业集团、济南日报报业集团的相关实践将在下期与读者见面。
What are the challenges faced in the media editing and editing and how they are handled in practice? From the perspective of planning mechanism, organizational structure, Business processes and even distribution mechanisms, etc., what adjustments and changes need to be done? On this issue, our correspondents recently went to Shandong to interview research. This issue focuses on the case of Yantai, and on this basis, it probes into the status quo, predicament and future of the all-media attempt. The relevant practice of the newspaper group of the daily newspaper, Jinan Daily Newspaper Group will meet with the readers in the next period.