备受关注的“迈克尔·杰弗里·乔丹与国家工商行政管理总局商标评审委员会商标争议行政纠纷再审案”(简称“乔丹”再审案)虽然已经有了最终的结局,但是其中所涉及的法律问题的探讨却远远没有停止。再审申请人是否就“乔丹”享有姓名权、《商标法》第31条规定的“在先权利”是否包括外国自然人的姓名权,是庭审和判决中探讨的关键问题。最终,最高人民法院在(2016)最高法行再27号行政判决书中认定再审申请人就 Concern “Michael Jeffery Jordan and the State Administration for Industry and Commerce Trademark Review and Adjudication Board Trademark Dispute Adjudication of Administrative Disputes ” (hereinafter referred to “Jordan ” case) Although there has been the final outcome, but which The discussion of the legal issues involved is far from ending. Retrial of the applicant whether “Jordan ” has the right to name, “Trademark Law” Article 31 of the “prior rights” includes the natural rights of foreigners, is the trial and judgment of the key issues. In the end, the Supreme People’s Court determined that the applicant for retrial was