在日益增多的跨文化交际舞台上,由于对英语国家的社会文化背景了解不足或者不能够结合具体的语境来理解和使用英语,以至于在跨文化交际中产生语用失误。本文就跨文化交际中的语用失误的定义,产生语用失误的原因、类别及日常生活中注意的对策做探讨,以便更好地增进跨文化交流。 Due to lack of understanding of the socio-cultural backgrounds of English-speaking countries or the inability to understand and use English in the context of a growing number of intercultural communications, there is a pragmatic failure in intercultural communication. This article discusses the definition of pragmatic failure in cross-cultural communication, the causes of pragmatic failure, the categories and the attention paid in daily life in order to promote cross-cultural communication.