“十一五”期间扩大消费需求将成为我国经济发展的重点,消费需求不足、消费率低下的问题将是当前一个时期必须直面的严峻问题,消费是收入的函数,收入水平决定了居民的消费水平和消费结构。本文首先对浙江省城乡居民几十年来的恩格尔系数进行初步分析,再分别构造城镇和农村的收入对消费的对数模型,并进行回归分析。最后简单分析城乡居民消费行为的差异。 Expanding consumer demand during the 11th Five-Year-Plan will become the focus of China’s economic development. The problem of insufficient consumption demand and low consumption rate will be a serious issue that must be confronted in the current period. Consumption is a function of income, and income level determines the residents The level of consumption and consumption structure. This paper first analyzes the Engel coefficient of urban and rural residents in Zhejiang for several decades and then constructs the logarithm model of income-consumption in urban and rural areas separately and makes regression analysis. Finally, a simple analysis of urban and rural residents of consumer behavior differences.