很多人在产品营销过程中,对细节往往不重视。其实,细节不但决定成败,也会在营销中创造奇迹。一个啤酒厂的营销人员,在公司推出了一款高档酒时,按照公司的要求,向某地级市的一个经销商进行新品尝试压货,并承诺客户如果销售不了,自己全权负责。随后,客户提了3000箱该产品。但不幸的 Many people in the product marketing process, the details are often not valued. In fact, the details not only determine the success or failure, but also create a miracle in marketing. A brewery marketer, in the company launched a high-end wine, in accordance with the company’s request to a dealer in a prefecture-level cities to try new products Yahuo, and promised that if the customer can not sell, they are solely responsible. Subsequently, the customer raised 3,000 boxes of the product. But unfortunately