盘活人力资本,让优秀人才脱颖而出,并带动全员整体素质提升,创造个人与公司双赢的长效机制和氛围,是企业新的增长动力所在。笔者通过对一些企业的观察,发现了一个普遍存在的现象:前些年市场形势好的时候,企业哪怕只是跟着市场跑,也能圈占大片领地,收获颇丰;而近两三年以来,受到外部整体市场下滑的影响,企业的业绩增长幅度大不如前。 Activate human capital, so that outstanding talent come to the fore, and promote the overall quality of all staff to enhance and create a win-win personal and company long-term mechanism and atmosphere, is the new impetus to the growth of enterprises. The author through the observation of some companies found a ubiquitous phenomenon: a few years ago when the market situation is good, even if the company just follow the market run, but also occupy a large area, harvest quite good; and the past two or three years, Affected by the declining external market as a whole, the growth performance of enterprises is far worse than before.