随着“互联网+”的概念的出现,企业的营销发生了深刻的变化。大数据时代互联网和传统行业不断融合,很多企业也看中了个过程中的营销商机。于是,在“互联网+”思维下,如何利用微信营销获得精准客户则是本文探讨的重点。 With the emergence of the concept of “Internet + ”, the marketing of enterprises has undergone profound changes. The era of big data Internet and traditional industries continue to blend, many companies also fancy a process of marketing opportunities. So, in the “Internet + ” thinking, how to use WeChat marketing to obtain accurate customer is the focus of this article.