今年以来,湖北经视以“本土民生服务”为理念,以“大民生”为方向,精心打造《经视直播》、《阿星笑长开讲》、《经视故事会》、《情感大搜索》、《代表心声》、《经视欢乐送》等传统品牌栏目,收视率提高,影响力明显增强。在全国电视民生节目渐显疲态、收视率徘徊甚至下滑之际,湖北经视摸索出一条新路,值得总结和思考。 Since the beginning of this year, based on the concept of “local people’s livelihood and service” and taking “livelihood of the people” as the orientation, Hubei Jingshi elaborately builds “ ”Emotional search“, ”on behalf of the voice“, ”as the happy to send" and other traditional brand columns, ratings increased, the influence increased significantly. In the national television livelihood program gradually weakened, the ratings hovered or even slipped occasionally, Hubei TVU to find a new road, it is worth summarizing and thinking.