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适应社会和谐发展的需要,针对各类舆情热点的频发现象,舆情范畴的研究愈加受到重视,而深入和正确认识舆情概念的问题也更加突出。其一,中国传统语境下的舆情概念主要包含了民本的思想,而现代舆情概念则增加了民主政治的内容;其二,在一些研究和表述中舆情概念常常与舆论、民意等概念相互混淆,而它们之间是有同有异的。
In order to meet the needs of harmonious development of the society, the research on the category of public opinion has received more and more attention in the light of the frequent occurrence of various public opinion hot spots, and the problems of deepening and correctly understanding the concept of public opinion have become more prominent. First, the concept of public opinion in the traditional Chinese context mainly includes the idea of “people-oriented”, while the concept of modern public opinion increases the content of democratic politics. Second, in some studies and expressions, the concepts of public opinion often interact with concepts such as public opinions and public opinions Confused, and they are different between the same.