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企业之间的竞争模式已被供应链之间的竞争模式所取代,基于此,构造了制造商主导和零售商主导的两类供应链主导模式.运用博弈论思想,分别分析了两类供应链主导模式批发价与回收补贴之间的关系,回收补贴的设置与零售商决策的关系,以及不同供应链主导模式下的供应链效率和供应链稳定性.最后通过比较合作决策和独立决策的利润关系,给出一种基于机会成本的供应链协调方法.
Based on this, two types of supply chain dominance modes dominated by manufacturers and retailers are constructed.The game theory is used to analyze two types of supply chains The relationship between the dominant mode wholesale price and the recovery subsidy, the relationship between the setting of the recovery subsidy and the retailer’s decision-making, the supply chain efficiency and the supply chain stability under the different supply chain dominant modes.Finally, by comparing the profit of the cooperative decision and the independent decision Relationship, gives a supply chain coordination method based on opportunity cost.