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1月17日,明基在北京、柏林两地同步召开主题为“无限探索”的全球新品牌发布会,正式宣布明基手机进入BenQ-Siemens双品牌时期。在揭幕双品牌同时,明基推出了三款打上BenQ-Siemens双品牌手机。明基在2005年10月成功收购西门子手机事业部门,一跃成为全球第四大手机品牌、大中华区第一大手机公司。新的明基移动公司总部设于德国慕尼黑。根据与西门子的收购协议,明基将拥有18个月西门子品牌使用权以及5年明基西门子联合品牌使用权,但自2006年年初起,单一的西门子品牌手机将不再上市。明基董事长李焜耀表示,BenQ-Siemens双品牌顺利诞生,对新成立
On January 17, BenQ simultaneously held a new global brand conference titled “Unlimited Exploration” in Beijing and Berlin, officially announcing the BenQ-Siemens dual-brand era. At the same time unveiling two brands, BenQ launched three BenQ-Siemens dual-branded mobile phone. BenQ successfully acquired Siemens mobile phone business in October 2005 and became the fourth largest mobile phone brand in the world and the largest mobile phone company in Greater China. The new BenQ mobile company is headquartered in Munich, Germany. Under the acquisition agreement with Siemens, BenQ will have 18 months of Siemens brand use rights and 5 years of BenQ Siemens co-branding rights, but since the beginning of 2006, a single Siemens-branded phone will no longer be available. BenQ chairman Li Yao Yao said BenQ-Siemens dual brand was successfully born, the new establishment