论文部分内容阅读
从目前各国的情况来看，出版业面临的挑战与机遇有以下几个方面。一、来自出版业外部的挑战对图书出版直接构成威胁的外部竞争对手主要有：有线电视（ｃａｂｌｅＴＶ）、唱片或音带（ｒｅｃｏｒｄｅｄｍｕｓｉｃ）、交互式数字多媒体（ｉｎｔｅｒａｃｔｉｖｅｄｉｇｉｔａ...
From the current situation in various countries, the publishing industry faces the following challenges and opportunities. I. Challenges from Outside the Publishing Industry External competitors that pose a direct threat to book publishing are: cableTV, record or audio tapes, interactive digital media