既然在上海,“上海本帮菜馆”如此火爆,何不在杭州也复制一家“杭州本帮菜馆”?这样,我朋友的餐馆,就在西湖边上两幢古民居中开张。然而两年间,除开始投入的1000万元,每年还要再贴200万。相比之下,另一位朋友在同样的时间、城市,投资200万元,给一个生意红火的夫妻菜馆,却展现出强大的复制能力,两年开两家分店,每季度都有现金分红。如此不同的结果,原因何在? Since Shanghai, “Shanghai Cuisine” is so hot, why not copy a “Hangzhou Cuisine Restaurant” in Hangzhou? In this way, my friend’s restaurant opens in two ancient dwellings on the edge of the West Lake. However, in the two years, in addition to the initial investment of 10 million yuan, 2 million yuan should be re-applied each year. In contrast, another friend at the same time, the city invested 2 million yuan to give a booming husband and wife restaurant, but demonstrated a strong ability to copy two years to open two branches, each quarter has a cash dividend . So different results, why?